About Us
Our mission is to protect wildlife, educate communities, and inspire action for a healthier planet.
About Earth and Paw
Earth and Paw is a student-led initiative dedicated to protecting wildlife, supporting conservation efforts, and inspiring people of all ages to care for the planet we share. We believe that meaningful change starts with awareness, compassion, and action—and that anyone, no matter their age, can make a difference.
Through our Species Spotlight campaigns, Earth and Paw highlights a different animal each month, sharing its story, the challenges it faces, and ways individuals can help. By combining education, community involvement, and eco-friendly fundraising, we aim to turn curiosity into impact and concern into action.
Earth and Paw was founded by Rosemary Zucker, a high school student with a passion for animals, environmental protection, and making conservation accessible and engaging. What began as an idea to help wildlife has grown into a platform that encourages learning, participation, and collaboration with local organizations, shelters, and conservation groups.
At our core, Earth and Paw exists to remind people that protecting the Earth also means protecting the animals who depend on it—and that every small action, when taken together, can lead to real change.